Start Working with Brands & Earn $1.000–$8.000 per shoot
Working with brands is less about creativity and more about building a reliable source of income.
Start Working with Brands & Earn $1.000–$8.000 per shoot
Working with brands is less about creativity and more about building a reliable source of income.
This mentorship is for you if you want to:
Adopt my experience of working with top brands
Chanel, Boucheron, Bulgari, Tiffany, US Polo, H&M, Levi's, Adidas, Fila, John Hardy, Omega watches, Lime, Tory Burch
Learn by cases how to reach $1.000–$8.000 per shoot
. If small-town work doesn’t fulfill your ambitions and you’re striving for something greater, it’s time to make a move
Get Immediate Professional Feedback
Working with brands is less about creativity and more about building a reliable source of income.
Mentorship Program by Natalie Kogan
I’ve shared examples of shoots earning $1,500, $5,000, and $8,000. Brand projects provide funds to invest in personal creative projects, raising your status as a photographer. For example, I’ve held my own exhibition in New York.
Natalie Kogan
Work with Chanel, Boucheron, Bulgari, Tiffany, US Polo, H&M, Levi's, Adidas, Fila, John Hardy, Omega watches, Lime, Tory Burch.
• Moved to New York after receiving a talent visa, live in Manhattan working only in my profession.
• 17 years in the industry
• Publications in international editions Vogue Italy, Vogue Portugal, Vogue Hong Kong, Harper's Bazaar, Elle, GQ, Esquire, Glamour, Marie Claire, L'officiel, Tatler, Cosmopolitan.
• Personal exhibitions in different countries of the world.
• Shooting with celebrities and top models.
• 17 years in the industry
• Publications in international editions Vogue Italy, Vogue Portugal, Vogue Hong Kong, Harper's Bazaar, Elle, GQ, Esquire, Glamour, Marie Claire, L'officiel, Tatler, Cosmopolitan.
• Personal exhibitions in different countries of the world.
• Shooting with celebrities and top models.
- 17+ years
In industry - $8.000
Price for Fila shoot - Trusted by
30 top brands
My shoots
From magazine covers and personal projects. Swipe →
WEEK 1
— Overview on e-com niche. Main knowledge and principles of work.
— Overview on e-com niche. Main knowledge and principles of work.
Additional Materials:
- Example of my mood boards for brands
- 3 ways to find brands to collaborate with
- My way of building contacts and working towards larger brands in the future
- Example of how to invite and collaborate with make-up/hair artist or model to a shoot
- 4 ways to search for brands to work with (breakdown and listing)
What We’ll Cover:
- Why to work with brands
- What types of brands to work with
- Where to find a brand to work with. Get connected and what to discuss regarding a project.
- Mistakes to avoid.
WEEK 2
— Practice with common requirements for a studio shoot
— Practice with common requirements for a studio shoot
Additional Materials:
- Equipment guide
- Example of a project presentation
- Checklist for working in a studio
- 5 light setups for the shoot
- Examples of messages for collaborations – how and what to write to people
- How to negotiate sharing the studio rental cost with the client / how to make the modeling agency cover the cost
- Less is more. Focus on main steps, so with time you’ll add more features on that.
- How to pick an example & references, organize a process.
- Studio. Basics. (pdf/video/practice). Choosing a studio. Safety techniques. Monoblock. Key moments of working, synchronization with the camera. Light setups. susIn the camera or in a laptop.
- Conf call: Present you project with step by step plan (References, place, equipment, model, clothes, number of looks)
- Showcasing the result, review, feedbacks. What to pay attention to. Emotions from the process.
- Collaborate with other artists, grow together
WEEK 3
— Practice for an outdoor shoot + Capture One
— Practice for an outdoor shoot + Capture One
Additional Materials:
- Examples of my outdoor shoots.
- Checklist for preparing for an outdoor shoot.
- Examples of how to organize a team and work process.
- Portfolio review and how to adapt it for brands.
- Instagram review and how to design/rearrange it.
- Reinforce your skills. Think and plan ahead. Understand all the components and logic. Keep in mind everything that affects the process and your result. Basic organization skills.
- Outdoor shoot. Basics. (pdf/video/practice). Choosing a location. What to think about. Monoblock. Key moments of working, the rules of Nyc.
- Conf call: Present you project with step by step plan (References, place, equipment, model, clothes, number of looks)
- Showcasing the result, review, feedbacks. What to pay attention to. Emotions from the process. Were there any difficulties?
* Self work: do research, find small brands and make them an offer with an example of your work. (Instagram/App).
Registering on Swipe cast, reaching to brands in social media
- Capture One. How to impress clients with ready-to-use images at the end of the shooting day.
WEEK 4
— Studio shoot with kids & props and why do you need it
— Studio shoot with kids & props and why do you need it
Additional Materials:
- Examples of shoots with children/product photography.
- Example of brand communication.
- Breakdown of where you’ve attracted clients from and why they come to me. How to become a photographer people want to work with.
- Networking: How to build connections and make people recommend you.
- The specificity of shoots with kids. How does it affect the process? Main moments to know and be ready for. How to pick an example & references, studio and organize a process.
- Shoot with a playback. What is it for and why do you need it?
*Offline session in the studio for those in New York. (+ video from that class)
- Conf call: Present your project with a step by step plan (References, place, equipment, model, clothes, number of looks, list of props and timeline.
- Showcasing the result, review, feedbacks. What to pay attention to. Emotions from the process. What to fix.
Additional Materials:
- How to deliver files, how to do a back up to a client's hard drive (Bridge). Export raw and files for digital usage.
- Case study: Shoot worth $8,000.
- Tie up loose ends. Finalize ongoing projects and outstanding tasks.
- Focused on finding clients. Engage through direct outreach (emails, apps, social media)
- Update your portfolio with the shoots we done and work on your personal branding.
- Use feedback to refine your approach and convert leads into long-term clients
— WEEK 6
Check-call with the results of your work and research. Further steps.
Check-call with the results of your work and research. Further steps.
Goal:
- Spend this week dedicated to growing your client base and perfecting your client acquisition techniques.
Plans
Self-study
- Access to all recorded classes. available for 4 months.
- Access to the WhatsApp group chat with all the participants (Communication with other students, sharing additional information or inspiration. No detailed answers directly from Mari).
Homework will not be reviewed.
Without live calls
- Access to all live recorded classes for 12 months.
- Access to the WhatsApp group chat with all the participants. A dedicated chat where you can ask me any questions and receive detailed answers.
- + Weekly 6 live calls offer a unique opportunity to connect, learn, and gain insights directly from me.
- Private weekly one on one call with me to review assignments, receive feedback, and ask any questions.
- Premium support. Text me directly any questions
- 3 organized practical shootings
- +1 personal
Personal support
Group learning
- Access to all live recorded classes for 6 months.
- Access to the WhatsApp group chat with all the participants. A dedicated chat where you can ask me any questions and receive detailed answers.
- + Weekly 6 live calls offer a unique opportunity to connect, learn, and gain insights directly from me.
- 3 organized practical shootings
Homework with feedback from me or my team
You will move from a dead point, break through the glass ceiling
and take responsibility for achieving your goals
Your results
if you complete tasks responsibly
Make your best work in your portfolio
Will organize a shoot with a team
Raise your prices
You will learn to work with higher-level clients. Begin to build a path to working less and not having a drop in income
Repackage your portfolio, self-presentation
Review your sales, price list, communication with clients and attitude to work
Reach out to people on your networking list
New photographers, top-brands
